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The Weeknd launches TikTok interactive concert for his album “After Hours”



When personal events are canceled, artists share their talents online to entertain fans. The Weeknd is one of the latest to offer music lovers the opportunity to take part in the show from home.

After the release of his latest album After an hour in March, he spent time interviewing to explain the aesthetics and significance of the project. Now The Weeknd gives fans the opportunity to see and feel the energy of his music in a virtual, creative format.

Week
Week | Philip Pharaoh / FilmMagic / Getty Images

“After an hour” of “Week” received high marks in the stream and reviews

On March 20, The Weeknd released their fourth studio album, immediately taking first place on Billboard after its debut. At the time of release, it was the most successful album of 2020, garnering more than 200 million streams in the first week and more than 440,000 sales.

Fans love it and support the numbers this summer. Review of Rolling Stone compared After an hour to previous works by The Weeknd, and noted that it reads his signature.

The magazine praised the project: “This vocal sophistication is throughout the album, and it reminds us that Tesfaye is easily one of the most talented singers of his generation, able to do for a self-made cockerel what Al Green did for love and happiness. “

Many album sales were completed with tours, but due to COVID-19, The Weeknd moved the dates to 2021. Meanwhile, there is an alternative.

Get ready for an exciting virtual concert for “After Hours”

TikTok and The Weeknd are collaborating to host a live music event broadcast in virtual reality. According to a press release from TikTok, it will be an interactive event for fans, which includes XR technology, making it an “immersive experience”.

Thanks to TikTok’s first-of-its-kind virtual music experience, you’ll be enchanted and stopped in space, while The Weeknd invites you into its amazing madness as seen with your own eyes. In addition, fans will be able to interact with The Weeknd throughout the time it takes viewers to the epic After an hour travel.

The show is free, but the proceeds from the sale of goods will be donated to the Equal Justice Initiative, an organization dedicated to reducing harsh prison sentences and mass imprisonment.

How to watch the concert TikTok The Weeknd

So when is the big day? Work experience per week is reduced on August 7 at 17:30 PST / 8:30 pm EST live on the official TikTok account. Fans will need to access TikTok as the show will be broadcast from the program. RSVP by visiting the Wave VR link here.

According to TikTok, fans are waiting for a treat. “TheWeekndEXP will bring together everyone from all walks of life to create legendary memories through a combination of the best hashtag challenges, creative effects and must-see.”

Previously, Wave has held virtual reality concerts for singers such as John Legends and Tinashe. Here is an example of what they do below.

The Weeknd encourages its fans to register for the show, and the product will be available for purchase from 6 to 10 August. If you’re a fan, follow him on social media or on RSVP to make sure you don’t miss out on free After an hour party.

RELATED: New Weeknd album saw successful release amid coronavirus pandemic




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