But do not worry too much. The device will be sold only to businesses in industries such as engineering and construction – hence its enormous price. Speaking before CNBC Varjo CEO Nico Ayden said that although the consumer market did not warm up to BP, as expected, this is a different story on the professional side. Thus, Edin says: "We do not have a plan to reduce prices, and there was no sign of what we should do." However, the long-awaited technology has come, and although it may still be unattainable for most, it will undoubtedly find its way to the consumer market eventually.