Fenty Rihanna pulls out the Geisha Chic marker after a social reaction
"Geisha Chic", a tint of marker singer and actor "Fenty Beauty", first appeared on Instagram at the end of last week. Some trusted accounts, including TrendMood Promos account-contributed reports, share the image. It has been advertised as one of the new "Killawatt" Fentin markers, which are flickering products that can be used to draw attention to certain facial features.
"I think it's very important for you to redefine this name because there is a long overlapping geish culture history," wrote one user, trppioo, in response to TrendMood. Man also marked the official accounts of Instagram Fenti and Rihanna. "The fetishization of this is something that people have to quit. Please review."
Others, who criticized the shadow, pointed out that the Fendi is generally known in the industry as its all-inclusive. When Rihanna launched the beauty line in 201
7, she told the Refinery29 site that she wanted to focus on products that would work for all people.
"I wanted what I love," she said. "Then I also wanted the girls to love all the tones of the skin," Rihanna said. "It was very important for me."
Fentili confirmed to CNN Business on Wednesday that he had pulled out the product "while he could not be renamed." The company said it sent messages to Instagram users who detailed the changes.
"We hear you" reads a message. "We wanted to personally apologize. Thank you for your upbringing."
The product has not yet entered the market. A TrendMood representative told CNN Business that he first heard of the shadow when Fenty Beauty posted on Instagram. After the TrendMood post has been posted, an update has been posted to the account, which confirms that Fentili has decided to remove the tint, adding that he appreciated Fentima's response.
For two years of its existence, Fenty Beauty has quickly become an important asset for LVMH, a French conglomerate that manages a variety of fashion brands. , beauty and jewelry – including Louis Vuitton and Christian Dior – as well as other luxury items such as Moët & Chandon Champagne. Bernard Arnaud, general manager of the company, told investors about a profit challenge in January, when last year, Fenty reached about 500 million euros ($ 562 million) of sales.
LVMH's annual financial report states that Fendi is expected to continue its international expansion this year, "especially in Asia."
– Richard Davis of CNN contributed to this report.