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BMW and Daimler are united on the ride division



An opponent of German automakers announced an investment in Berlin on Friday, describing his business mobility as a "global game changer" that could help offset the challenges of upstarcing, including Uber.

"Our mobility services have developed a strong customer base and we are now taking the next strategic step," Daimler ( DDAIF ) boss Dieter Cetsche said in a statement

Enterprise is one example of how established car makers form partnerships to share technology development costs, including autonomous driving systems and the platform of electric vehicles.

"Further cooperation with other suppliers, including bets on startups and established players, is also a possible option," said Zetsche, who also controls the brand of Mercedes-Benz Daimler.

Companies first announced their intention to merge their

BMW BMWYY and Daimler are focused on the following areas: car sharing, driving, parking, charging and multimodal transport, which allows travelers to use several transport methods one vehicle ip.
  Daimler boss Dieter Zetshe meets BMW's chairman Harald Krüger in Berlin.

"These services will be joined more and more closely to form a single portfolio of mobility services," said BMW chief Harald Krueger. "Cooperation is a perfect way for us to maximize our chances in a growing market, while sharing investment."

Other global automakers are also paired.

Ford [196459003] ( F ) and Volkswagen ( VLKAF ) announced a plan for joint construction of cars in January. Companies also agreed to "investigate" how they can work together to develop next-generation cars.
The trend for cooperation has accelerated, as car makers are more under pressure from technology companies, including Uber and ] GOOGL ) Parent alphabet.
Upstarts as Tesla ( TSLA ) and new combinations such as joint efforts General Motors ( GM 19659021] SoftBank ( SFTBF ) and Honda ( HMC ) . future industry.

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